| 編號 | 商品編號 | 商品名稱 | 作者 | 類別 | 使用課程名稱 |
| 1 | 9-500-068 | Coca-Cola''s New Vending Machine (A): Pricing to Capture Value, or Not? | King, Charles;Narayandas, Das | Marketing | Marketing Strategy and Game Theory( BMA5509 ) |
| 2 | 9-190-029 | American Airlines, Inc.: Revenue Management | Dhebar, Anirudh;Brandenburger, Adam | Other | Marketing Strategy and Game Theory( BMA5509 ) |
| 3 | 9-190-117 | Product Proliferation and Preemption | Brandenburger, Adam;Krishna, Vijay | Other | Marketing Strategy and Game Theory( BMA5509 ) |
| 4 | 9-191-058 | Beauregard Textile Co. | Aguilar, Francis J. | Other | Marketing Strategy and Game Theory( BMA5509 ) |
| 5 | 9-191-105 | Price Discrimination | Dhebar, Anirudh | Other | Marketing Strategy and Game Theory( BMA5509 ) |
| 6 | 9-705-471 | Game Theory and Business Strategy | Oberholzer-Gee, Felix;Yao, Dennis | Other | Marketing Strategy and Game Theory( BMA5509 ) |
| 7 | 9-792-035 | Philips'' Compact Disc Introduction (A) | McGahan, Anita M. | Other | Marketing Strategy and Game Theory( BMA5509 ) |
| 8 | 9-792-036 | Philips'' Compact Disc Introduction (B) | McGahan, Anita M. | Other | Marketing Strategy and Game Theory( BMA5509 ) |
| 9 | 9-793-098 | Fog of Business | Brandenburger, Adam | Other | Marketing Strategy and Game Theory( BMA5509 ) |
| 10 | 9-793-125 | Signalling Costs | Brandenburger, Adam | Other | Marketing Strategy and Game Theory( BMA5509 ) |
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